The biggest buzz around the BlackBerry world today revolved around an application called Xobni. Xobni – “inbox” spelled backwards – is an innovative new way to manage your contacts both on your BlackBerry and through Microsoft Outlook on your PC. While the Outlook plugin is not new, the mobile version released today is a first for the company.
I think a lot of people wonder why you would need another application to handle your contacts, when your BlackBerry comes with an address book pre-installed. Xobni is more than just another list you manually create with names, phone numbers and email addresses. The application actually scans the emails, SMS messages, and call logs on your BlackBerry and compiles all of the contact information it finds into a very easy to use database. It’s really amazing how it works, drawing out information you may not have realized you had. As new emails and calls come in to your BlackBerry, Xobni automatically adds them to the database, so you never have to worry about losing that important phone number or email address again. Contacts are sorted based on the frequency that you use them, so your most important contacts are always listed first.